Should You Exclude Your Site From Google’s AI Features?
Google’s Search generative AI control reached every site on 31 August 2026. What it governs, what excluding costs, and why most sites should measure first.
ai search
You Can Finally Measure AI Search. Sort Of.
Since 31 August 2026 every site gets AI impressions in Search Console: one metric, four dimensions, no clicks, no position. What that supports, and what it cannot.
Google-Extended Does Not Do What You Think
Blocking Google-Extended in robots.txt does not remove you from AI Overviews. What the token covers, which fetchers ignore robots.txt, and the control that works.