Duplicate Content and Content Syndication: What Actually Triggers a Penalty
There's no duplicate content penalty, Google has said so for years. The real risk in syndication is losing the canonical fight, not…
Read the post
Customer Experience Specialist · Rank Math
I help people get unstuck — in support tickets, and in the workflows behind them.
By day, I lead customer experience at Rank Math. Alongside that, I design and build AI automation systems — from a Shopify app I co-founded to e-commerce brands I now run largely on automation.
Current
Customer Experience Specialist
Rank MathLeading support strategy and day-to-day customer experience for one of WordPress’s most-used SEO plugins.
Founder
Si-Ra
AI-automated e-commerceFounder of Si-Ra, an e-commerce brand spanning fine jewelry and home decor, built and run largely on automation systems I designed.
Visit si-ra.comAdvisor & Ex-Cofounder
WinnSEO
Shopify appDesigned and built the foundation of WinnSEO’s Shopify app as cofounder; now advise on product direction.
0Years in Support
0Years in IT
0Projects Completed
Blog
Latest writing
E-E-A-T for YMYL Sites: What Actually Changes the Bar
E-E-A-T isn't a score Google checks on your page. It's rater language, and on YMYL topics the gap between the two matters…
Read the post
WordPress Custom Post Types and SEO: What Needs Manual Configuration
WordPress lets you register a custom post type in a dozen lines of code. None of those lines handle sitemaps, schema, or…
Read the postWant to build something together?
Whether it’s a support process or a fully automated workflow, I like solving the specific problem in front of me.
Say hello