Google Shopping, ChatGPT Checkout, and the New Product-Feed SEO
OpenAI's in-chat checkout converted at a third of normal click-through rates. Here's the real state of AI shopping, not the launch-day hype.
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Customer Experience Specialist · Rank Math
I help people get unstuck — in support tickets, and in the workflows behind them.
By day, I lead customer experience at Rank Math. Alongside that, I design and build AI automation systems — from a Shopify app I co-founded to e-commerce brands I now run largely on automation.
Current
Customer Experience Specialist
Rank MathLeading support strategy and day-to-day customer experience for one of WordPress’s most-used SEO plugins.
Founder
Si-Ra
AI-automated e-commerceFounder of Si-Ra, an e-commerce brand spanning fine jewelry and home decor, built and run largely on automation systems I designed.
Visit si-ra.comAdvisor & Ex-Cofounder
WinnSEO
Shopify appDesigned and built the foundation of WinnSEO’s Shopify app as cofounder; now advise on product direction.
0Years in Support
0Years in IT
0Projects Completed
Blog
Latest writing
Canonical Tags: The Small Tag That Causes the Most SEO Damage
The canonical tag is one line of HTML that quietly tells Google to ignore your page more often than site owners realize.…
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Semantic Search and Embeddings, Explained for SEOs
AI Overviews didn't invent semantic search. RankBrain, BERT, and MUM already moved Google past keyword matching. Here's the real lineage.
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Whether it’s a support process or a fully automated workflow, I like solving the specific problem in front of me.
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